How Much is Your Personal Information Worth?

  • Published: Tuesday, Dec. 8, 2020

Your personal information is like money, and you should protect it. As a society, we are all connected through our online activities. Whether we are engaged in social media or shopping online or performing business and personal transactions, we are leaving footsteps of our personal presence on the Internet. Security awareness includes conditioning the user to be situationally aware of the risks of performing these different operations. The more education the user is provided, the more secure they will be performing online activities. 

Cyber crooks want your personal information. They will devise many methods in order to get it. One of the most profitable, and easiest, for them is social engineering. By crafting a plan of phishing, texting or phone calls, they can trick the user into giving the information they want to steal. They can send you to webpages that appear to be legitimate for the sole purpose of fooling you into divulging sensitive material.  

Why do they want this data? It may be as simple as a robbery. They will log into your various accounts and steal your assets. They may open credit accounts in your name and run up the tab. Or they may collect enough information from different victims and sources to sell on the dark web. You might be surprised to learn a social security number being sold on the dark web is only worth about $3-4. Think about the damage that can occur by having your social security number sold to multiple parties.

Here’s why you should put enormous value on your personal information: it isn’t worth that much to the criminal, but for you it can lead to loss of money, reputation, credit and identity. So ask yourself, how much is losing all of that worth to you?

Pay attention to the way you conduct yourself online. Don’t divulge too much personal information. Follow security best practices.

More Information:
Your Social Security Number Costs $4 on the Dark Web
What’s Your Identity Worth on the Dark Web?
How Much is Your Personal Data Worth on the Dark Web?